Yamamay
Italian lingerie—Spring/Summer 2016 collection site with full-bleed campaign video and editorial product stories for agency partner Zonda.
Italian lingerie—Spring/Summer 2016 collection site with full-bleed campaign video and editorial product stories for agency partner Zonda.
Yamamay is a prestigious Italian brand with more than fifteen years of experience in fashionable, quality underwear—building value for partners and a strong sense of belonging across its retail network.
Commissioned by Zonda, we developed a WordPress campaign site for the Spring/Summer 2016 collection: a #SpringYourBody narrative that highlights each line—All White Everything, Mediterranean yellows, boho cotton, silky florals, and lace dreams—with lookbook storytelling and shoppable product grids.
A full-width intro video replaces the static hero band and plays only when scrolled into view; HTML, CSS, jQuery, and PHP power the editorial templates, section navigation, and collection modules across desktop and mobile.
Responsive Spring/Summer 2016 collection site—mobile and desktop lookbooks, editorial product stories, campaign navigation, and jQuery interactions.
Mobile
Desktop
WordPress campaign site from agency comps—editorial templates, scroll-triggered video, and jQuery-driven collection navigation.
We reply with a prioritized technical backlog — performance, stability, and conversion friction called out explicitly.